SHOWROOMACCESS.COM
"SRA
Awards The Featured Designers Of
The Gen Art/Nokia Spring 2002 Bryant Park
Show"
August
6, 2001
In
continuous support of Gen Art and emerging talent, Showroomaccess.com
will be involved in this year’s Gen Art/Nokia Spring 2002 Seventh On Sixth
Alumni Show in New York, September 8, 2001 at 8:00 pm.
Showroomaccess.com will present the three
featured designers, Liz Collins, Keanan Duffty and Danenberg Castro with a
one-year membership.
In
recognizing the marketing and communication needs of up-and-coming fashion
design talent, Showroomaccess.com presents
designers with avenues to increase awareness and sales, and reduce marketing
costs. President, Kara Topjian, understands, "designers are visionaries
that need to focus on creating their collections and therefore Showroomaccess.com
takes on the
responsibility for all their online branding needs.”
Showroomaccess.com
provides independent fashion designers with their own Online Lookbooks, which
are marketed, to buyers, editors and stylists worldwide. Unlike other "Virtual Lookbooks", the
Showroomaccess.com
site is straightforward, user friendly and cost-effective. Notable designers on an international level include: Alice Roi, Manale,
Jeanette Lang, David Rodriguez, Lloyd Klein, Nanette Lepore, Nellik, Shalini and
many others, have recognized the pioneering nature and enormous potential of the
Showroomaccess.com concept, and are already
utilizing the service for their collections.
As
a Showroomaccess.com member, the designer
receives his own company website which includes a biography, press page, and up
to sixty visuals of the present and past collections all databased and
searchable across hundreds of different criteria set by the user. The designer
also receives a free personalized direct mail campaign announcing and promoting
his website to the trade; a free email account; and even digital photography and
editing services. All of these services come at a fraction of the cost to
produce designers’ seasonal Lookbooks and distribute them within the fashion
marketplace and to produce and market their
own websites.
###
For further
information or to visit the site, simply go to: www.showroomaccess.com.
Kara Topjian
President
Showroomaccess.com
T 212 228 7126
F
208 694 8285
E info@showroomaccess.com